Michael McQueen | Persuading minds

3m 13s

Why is persuading others so hard? Social researcher and bestselling author Michael McQueen shares some insights into this topic area.

Michael McQueen is a trend forecaster, social researcher and bestselling author of 10 books who regularly appears as a commentator on radio and television.

Michael has spent the past two decades helping organisations and leaders navigate disruption and maintain their edge in turbulent times. From Fortune 500 brands to government agencies and not-for-profits, Michael specialises in helping people identify and prepare for the changes they might otherwise make the mistake of fighting or ignoring.

He has presented to over 500,000 people across five continents since 2004. He lives with his wife and son in Sydney, Australia.